Stellar people, wonderful location. View the Full Blog on AtTheJoy here.
Chelsea gathered 10 models and organized a mid-week stay at the Salem chateau AtTheJoy, a in a large, beautiful house with bungalows, a hot tub, and a spacious great room. Throughout the stay, lifestyle photos (of real people enjoying themselves) were taken.
The goal of the content was to generate meaningful, real moments of people enjoying both the wine and the accommodations… and, it was successful! @AtTheJoy has been using the photos across social media platforms to increase engagement and elevate their brand.